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Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

2012-2013 Harley-Davidson VRSCDX Night Rod Special Recalled for Loose License Plate Bracket

Harley-Davidson is issuing a recall on all Night Rod Special models from 2012 and some from 2013 because of a potentially loose license plate bracket. According to documents released by the National Highway Traffic Safety Administration, the mounting screws connecting the VRSDCDX‘s license plate bracket to the tail may loosen, potentially causing the plate to rub against the rear tire. This may cause the plate bracket to rotate as well as damage rear brake lines.

Best Western Debuts Global Partnership with Harley-Davidson at 110th Anniversary Event in Rome

Best Western International debuted its new global partnership with Harley-Davidson in style at Harley’s 110th Celebration in Rome. The 67-year-old hotel company presented hundreds of thousands of attendees with its “Motorcycle-Friendly Hotel” program as part of a four-day celebration at the famous Port of Ostia. Riders in the US, Canada and Mexico already know Best Western is the hotel of choice for real moto-travelers.