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Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Laguna Seca Added to 2014 AMA Superbike Schedule

AMA Superbike will be racing at Laguna Seca this year after all, with AMA Pro Racing announced the addition of the Monterey, Calif., circuit to its 2014 schedule, joining the World Superbike Championship on July 11-13. Laguna Seca was not included in AMA Pro Racing’s calendar, but its addition now increases the number of rounds in the series to six. That’s still down from the nine rounds held in 2013, but the absence of Laguna Seca and its famed Corkscrew would have been an especially tough loss.

2010 Harley-Davidson Edition F-150 Revealed

Unveiled at the Chicago Auto Show this week, the 2010 Harley-Davidson Ford F-150 is officially the first Harley-Davidson edition truck to be constructed from the award-winning 2009 F-150 chassis. This niche market co-branding exercise marks the 14th Harley-Davidson edition of an F-Series truck dating back to 2000. The collaboration between these two companies has produced eight F-150 models, as well as six Super Duty F-250, F-350, and in 2009, the first Harley-Davidson F-450 edition truck.