2008 Harley Davidson Dyna Super Glide Custom on 2040-motos

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Harley-Davidson Reports Q3 2013 Sales Results

Harley-Davidson reported a 15.5% increase in motorcycle sales for the third quarter ended Sept. 30, 2013 compared to the same quarter last year. The news caps off an important quarter for Harley-Davidson that included the company’s 110th anniversary celebrations and the launch of its 2014 lineup including the new Twin-Cooled engines and Project Rushmore enhancements.

2010 Harley-Davidson Edition F-150 Revealed

Unveiled at the Chicago Auto Show this week, the 2010 Harley-Davidson Ford F-150 is officially the first Harley-Davidson edition truck to be constructed from the award-winning 2009 F-150 chassis. This niche market co-branding exercise marks the 14th Harley-Davidson edition of an F-Series truck dating back to 2000. The collaboration between these two companies has produced eight F-150 models, as well as six Super Duty F-250, F-350, and in 2009, the first Harley-Davidson F-450 edition truck.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.