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Moto blog

Zero Motorcycles Launches Dealer Network

Zero Motorcycles announced a new network of eight dealerships as the electric motorcycle company begins the transition from an online-based sales model to a traditional showroom sales model. Until now, Zero conducts its sales over the Internet with the help of a system of Independent Representatives around the country who use a handful of demo models instead of actual inventory to showcase the brand. As both demand and production have increased, Zero is ready to adopt a new dealer-based model.

Zero Motorcycles Named to Made in USA Foundation Hall of Fame

The Made in the USA Foundation has named Zero Motorcycles to its 2012 Hall of Fame class, recognizing the electric motorcycle manufacturer’s commitment to American manufacturing. Zero Motorcycles, founded in 2006 in Santa Cruz, Calif., by former NASA engineer Neal Saiki, becomes the second motorcycle manufacturer named to the Foundation’s Hall of Fame. Harley-Davidson was inducted in 2011.

The 2022 Harley-Davidson Icons Model May Be the Low Rider El Diablo

The devil is in the details Earlier this year, Harley-Davidson revealed a new Low Rider ST featuring a FXRT-inspired fairing. Initial reaction to the Low Rider ST was very positive, with Jochen Zeitz, Harley-Davidson chief executive officer, claiming in Harley-Davidson’s Q4 earnings call “demand was so high for this bike that we sold out our first consumer allocation in 10 minutes.” While the retro fairing might not appeal to everyone, one other critique about the FXLRST (and a few other bikes in the 2022 lineup) is the rather drab selection of colors: Vivid Black and Gunship Gray. If you’re looking for a more vibrant Low Rider ST, you may want to wait a bit longer, as Harley-Davidson will be introducing a new variant to be called the “Low Rider El Diablo.” The name appears in vehicle emissions certification from the U.S.