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Five Takeaways from Harley-Davidson's Q4 2022 Results

Del Mar delays, Project Fuel and the X350RA Harley-Davidson presented its fourth quarter 2022 financial results, and the results were generally strong, but not without a few hiccups. The quarter was strong, compared to the previous year, with revenues ($1.14 billion vs $1.02 billion), operating income (profit of $4 million vs loss of $7 million) diluted earnings per share ($0.28 versus $0.14) showing increases in 2022. For the year, Harley-Davidson reported revenues of $5.76 billion compared to $5.34 billion in 2021, and an operating income of $909 million compared to $823 million in the previous year.

Bonhams To Auction Wayne Pierce Family Collection Of Motorcycles Jan. 9, 2014, In Las Vegas

On January 9, 2014, during the fourth annual Las Vegas Sale of motorcycles at Bally’s Hotel and Casino, Bonhams, the world’s largest auction house for cars, motorcycles and memorabilia, will be auctioning off over 50 motorcycles from the extensive Wayne Pierce family museum collection, all offered at no reserve. Among the machines is a first-year Harley-Davidson Sportster believed to be the 10th XL883 produced in 1957, a 1933 Harley VLE police bike that saw actual duty on the streets of Chicago before being cast in the 1987 Kevin Costner gangster movie, “The Untouchables,” and an authentic and unrestored 1947 Harley Knucklehead wearing period aftermarket accessories. Wayne “Pappy” Pierce started his Harley-Davidson dealership in 1957, run out of a one-room tin shed in DeKalb, Illinois.

Stuck for a gift? Solution No2: Harley-Davidson merchandise

Next year marks a strange anniversary for Harley-Davidson; 100 years of the firm's merchandising operation. Yes, just nine years after getting in on the motorcycle game H-D realised that the real cash was to be found in selling accessories rather than just bikes. And they're masters of the art.