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Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Warlord Harley-Davidson Saddlebag Trays By First Shot Cycle Parts

If you’re the type who likes to stay ultra-organized, even (especially?) while riding your Harley-Davidson bagger, you might want to look at these Warlord saddlebag trays from First Shot Cycle Parts. While the concept of saddlebag trays is nothing new, the Warlord tray is well thought out. Dividers keep all of your small items where you can find them and not buried in the saddlebag. Each tray is lined, comes with removable dividers and all mounting brackets.

Harley-Davidson Museum Opens Exhibit Commemorating History Of Company’s Anniversary Celebrations

As 2013 marks Harley-Davidson’s 110th anniversary, this year’s H-D lineup will have a special ode to the occasion, just like past anniversary models. To commemorate this event, the Harley-Davidson Museum is giving visitors a behind-the-scenes glimpse into the design and planning process that supports its legendary anniversary celebrations in its latest exhibit, Designing a Celebration, opening Friday, Jan. 18.