2000 Harley-davidson Road King on 2040-motos

Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Harley-Davidson's New 121ci CVO Engine Has VVT

Another leaked image reveals more secrets A couple of days ago, we were tipped off by Harley-Davidson blogger Dr. Dan Morel about photos of an alleged new CVO Road Glide and CVO Street Glide taken from the factory floor. Morel has since sent us another photo, offering a clear look at the CVO Road Glide’s right side, including evidence that the new 121ci engine uses variable valve timing.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.