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EBR Nation Part 3: Made In America

Erik Buell Racing has released the third episode of its series about the new 1190RS sportbike. The latest episode focuses on the company’s “Made in America” philosophy, with its goal of producing a high-performance superbike in the U.S.A. As Erik Buell, racer Geoff May and designer Tony Stefanelli discuss the themes of innovation and freedom, we can’t help but wonder however whether they’re talking about American ideals, or about being out from Harley-Davidson’s umbrella.

Bobby Petrino’s Harley-Davidson Available for Auction – Comes With Baggage

A 2007 Harley-Davidson Road King Classic reportedly belonging to former University of Arkansas football coach Bobby Petrino is up for auction. Listed as salvage title, the Harley-Davidson is painted in the school’s colors and features a razorback boar – Arkansas’ mascot – painted on the fuel tank with the words “Hawg Wild”. Sports blog ArkansasaSports360.com reported it can confirm the bike was the one Petrino crashed April 1.

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.