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Qianjiang-Built 353cc Harley-Davidson Inches Closer to Production

VIN decoder confirms 353cc Parallel-Twin engine A small displacement Harley-Davidson model developed with Chinese manufacturer Qianjiang may finally be nearing production. The prospective 350cc model has been in the works since 2019, and despite design filings of the bike and a look at the Harley-branded engine, we haven’t heard any official statement on when it will go into production. Harley-Davidson first showed renderings of its small-displacement model in 2019.

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.