2005 Ducati Multistrada on 2040-motos

Moto blog

Oh no. Anther teaser campaign

Here's a message to all marketing people: 'teaser' campaigns are awful. We get the idea, you want to hype your forthcoming product, create an air of anticipation, get our attention so when you finally launch the thing we're all on the edge of our collective seats. Sure, with some products – mobile phones, computer games, whatever – the teaser campaign probably works.

Radical Ducati Closing Its Doors

Radical Ducati, the Madrid-based motorcycle shop known for its wild and exquisite custom Ducatis, has suddenly ceased operations.  On its Facebook page, Pepo Rosell who runs the shop alongside Reyes Ramon, posted, “It has been more than 15 years of passion, designing, fabricating, riding and developing my dreams. Now is time to stop and make a change in my life. I want to thanks all of you for your support and for share our passion.” The loss of Radical Ducati is certainly unexpected. While it’s a sad sight to see them go, thankfully the duo have created some of the most beautiful custom Ducatis on the planet, which will live on as a reminder of their legacy. So in their honor, I’ve created a photo gallery below of just a sampling of some of Rosell and Ramon’s best work.

Results From Day 2 Of World Superbike Testing At Phillip Island

World Superbike testing at Phillip Island came to a close today, and when the dust settled, reigning champion Tom Sykes stamped his authority, setting the fastest time of the test at 1:30.239, just five thousandths shy of the outright lap record held by Carlos Checa. The time was set during the morning session of testing, though nobody was able to best Sykes for the remainder of the day. Eugene Laverty, who was fastest on day one, showed his pace was no fluke as he stayed near the top of the time sheets, ultimately finishing second behind Sykes, with a best time of 1:30.513.