2012 Ducati Superbike on 2040-motos

Moto blog

The problem with electric bikes...

This weekend sees the running of the most famous car race of them all, the Le Mans 24hrs, and to be a driver of one of the front-running cars has got to be fairly high on the list of jobs that will make ladies swoon. Speed, danger, noise, fame, physical fitness and lots and lots of money, the key elements of any top-line race series, tend to ensure that its star competitors manage to appear cool. But the latest press picture from Yamaha – publicising the firm's link with (Yamaha shareholder) Toyota's Le Mans effort – manages to strip away every last shred of of swagger from the team's drivers by plonking them on Yamaha EC-03 electric scooters.

Ducati Welcomes Sex Pistols Guitarist Steve Jones into the Family

Ducati North America announced today that avid motorcyclist, Sex Pistols guitarist, and host of LA radio’s beloved “Jonesey’s Jukebox” Steve Jones, has taken delivery of a new customized Hypermotard S at Ducati headquarters. Known for his genre defining music and straight talk, Jones recently expanded his bike collection to include the rambunctious Ducati Hypermotard S due to its aggressive styling and exceptional fun factor. Steve had been eying the model since first riding one at Ducati North America headquarters earlier this Spring.

Ducati Expands to Argentina, Assembly Plant in Brazil Now Fully Operational

Ducati has extended its South American operations, signing a new import and distribution agreement for Argentina. The deal follows the opening of Ducati‘s new show room in São Paulo, Brazil, and the new assembly plant in Manaus, Brazil, reaching full operation of Complete Knock Down kits of the Diavel and Monster 796. The South American expansion really kicked off last October, when Ducati established its own Brazilian subsidiary following the collapse of its previous importing partner, the Izzo Group.