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Moto blog

Cory West To Race EBR 1190RX At Sonoma Round Of Superbike Shootout

Erik Buell Racing (EBR) has announced it will partner with K&L Supply to enter the #13 EBR 1190 with Cory West in the Sonoma round of the Superbike Shootout series this coming weekend, May 3-4. “EBR is very excited with this new opportunity to run the EBR 1190 in front of the race fans. We had commitments that made it impossible to attend the first Superbike Shootout round in Fontana, but with K&L Supply adding their support we were able to make a rush trip from our test in Louisiana last weekend to the beautiful Sonoma Raceway track in Sonoma, California,” announced Erik Buell, founder of EBR.

EBR Nation Part 2: “Fingertips” [Video]

Erik Buell Racing has released the second part in a series of videos about its 1190RS superbike. Dubbed “Fingertips”, the latest episode examines the RS’s agility, with AMA racer Geoff May comparing the 1190cc motorcycle’s handling to a bike with half the displacement. The series has been interesting so far, though it could probably be better if they toned down the video effects and didn’t edit the dialogue into a series of short sound bites.

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.