2007 Buell Ulysses X Xb12x Thunderstorm - Doral,florida on 2040-motos

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Erik Buell Racing Opens European Office

Erik Buell Racing opened a new office in the Netherlands, making the first step towards establishing a foothold for distribution to Europe. Located in Alkmaar, a suburb north of Amsterdam, the new office will help increase brand awareness in Europe while laying the groundwork for eventual expanded distribution across the continent. The office will also play a key role in supporting EBR’s World Superbike Championship team and riders Geoff May and Aaron Yates.

New EBRs Rolling Down The Assembly Line

On its Facebook page recently, EBR posted this picture of what are presumably 1190RX models in the first four stations of the assembly line. While maybe not Earth shattering news, it is uplifting to see Erik Buell back in business, with models we can’t wait to ride in the new year. From the photo we can see the 1200cc V-Twin engines in place, with swingarms mounted.

Erik Buell Racing to Attend Motodays Fiera Roma

Erik Buell Racing is continuing to expand its European presence by appearing at Motodays Fiera Roma, one of Europe’s largest motorcycle trade shows. Held March 6-9 in Rome, Motodays will be an important event for EBR’s plans to establish a European dealer network. EBR opened its first European office last month in the Netherlands, but Motodays will be the European motorcycle show debut of the company and its 1190RX sportbike.