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BMW Set New Sales Record in 2011 – Husqvarna Sales Continue Plunge

BMW sold 104,286 motorcycles in 2011, the most units the German manufacturer has sold in a single year in its entire 90-year history. 2011 sales surpassed the previous record of 102,467 units sold in 2007. 2011 also saw a 6.4% increase in BMW’s motorcycle sales over the 98,047 units sold in 2010.

BMW Reports Q2 2012 Results

BMW reported a 8.9% decrease in motorcycle sales revenue over the second quarter of 2012 but still managed a 1.3% increase over the first half. According to German manufacturer’s second quarter report, the BMW and Husqvarna combined for 410 million euros (US$507.7 million) in revenue over the second quarter ended June 30, 2012, a decrease from the 450 million euros reported in the same period last year. Revenues for the first half totaled 858 million euros (US$1.06 billion), a 1.3% year-over-year increase from 847 million euros.

McQueen’s Husky on the Auction Block

Thirty-two years after his death, Steve McQueen still reigns as the coolest movie star to ever ride a motorcycle. One of his preferred brands was Husqvarna (another, seen here, was Triumph) and to the delight of motorcycle enthusiasts and McQueen fans alike, one of his bikes will soon be in the hands of a new owner. This 1970 Husqvarna 400 Cross owned and ridden by Steve McQueen will be up for auction on January 10th, at Bally’s Hotel & Casino in Las Vegas, by Bonhams. The motorcycle comes with an exhaustive quantity of documents supporting its provenance and authenticity.