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Works on Bikes: EX BMW

Take a 1991 BMW K100, put in a whole load of creativity and 99 hours of effort and you get this: the Works on Bikes EX BMW. Called the EX BMW because the two guys and girl behind this custom from Milan only kept the engine and part of the original frame. It uses wood, steel, laser machining, CNC and probably the odd bash with a hammer.

Tested: Metzeler Sportec M5 Interact

With its clever Interact technology Metzeler has created a tyre that has a varying carcass construction to alter how the rubber performs. Without going too deeply the M5 consists of five bands of belting that vary in stiffness. At the outer edges of the tyre the carcass is quite flexible, allowing the rubber to move around and generate more heat and therefore grip, while nearer the tyre’s centre the carcass is stiffer, reducing the rubber’s movement and decreasing its wear.

BMW Launches New National Television Ad Campaign – Video

BMW Motorrad USA has launched a new national ad campaign, its first in the U.S., according to the company, in over 20 years. The new ad campaign – “Feed Your Restless” – begins today, March 1, and will run more than 1,500 times through June on Velocity, Speed, Fuel TV, the Sportsman Channel, ESPN, ESPNews, the Discovery Channel, the History Channel, and the National Geographic Channel. BMW has produced four commercials for the campaign, three that will run nationally and a fourth for dealers to use for their local markets.