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BMW Launches New National Television Ad Campaign – Video

BMW Motorrad USA has launched a new national ad campaign, its first in the U.S., according to the company, in over 20 years. The new ad campaign – “Feed Your Restless” – begins today, March 1, and will run more than 1,500 times through June on Velocity, Speed, Fuel TV, the Sportsman Channel, ESPN, ESPNews, the Discovery Channel, the History Channel, and the National Geographic Channel. BMW has produced four commercials for the campaign, three that will run nationally and a fourth for dealers to use for their local markets.

Americade Begins Tomorrow, Saturday June 1st

The “World’s Largest Touring Rally,” Americade, begins tomorrow, June 1. For the first time ever, the event will be a week-long event filled with guided rides, parties, events, giveaways, and so much more. Centered in and around Lake George Village in upstate New York, Americade takes full advantage of being on the doorstep of the Adirondacks, providing gorgeous mountain vistas and plenty of activities on and off the bike.

Church of MO: 2012 BMW G650GS Sertao Review

To tell you the truth, in all the excitement, I don’t remember if I ever rode a 2012 BMW G650GS Sertao or not? Most of BMW’s attempts at middleweight adventure have been forgettable that way. But the Sertao actually comes off pretty okay in Pete’s review.