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BMW Launches New National Television Ad Campaign – Video

BMW Motorrad USA has launched a new national ad campaign, its first in the U.S., according to the company, in over 20 years. The new ad campaign – “Feed Your Restless” – begins today, March 1, and will run more than 1,500 times through June on Velocity, Speed, Fuel TV, the Sportsman Channel, ESPN, ESPNews, the Discovery Channel, the History Channel, and the National Geographic Channel. BMW has produced four commercials for the campaign, three that will run nationally and a fourth for dealers to use for their local markets.

Training with Marco Melandri

New BMW World Superbike recruit, Marco Melandri has been using the Bavarian manufacturer's connection to Husqvarna to get himself a nice new motocross bike for the off-season. Melandri has been riding the Husky TC250 in preparation for the 2012 season, whilst the winter testing ban was in effect. Commenting on riding motocross the Italian said: “I ride a lot, almost every week, I like riding with friends, mainly just to have fun.

2013 Long Beach International Motorcycle Show Report

Today the motorcycle press descended upon the Long Beach Convention Center to attend media day at the annual International Motorcycle Show. After feasting from a continental breakfast buffet the discerning journalists set to the task of reporting on the bounty of new model motorcycles – most of which has been previously showcased in our November EICMA reporting. If you missed anything from that show here’s a run down of what to look forward to: Triumph Thunderbird LT Suzuki V-Strom 1000 Can-Am Spyder Royal Enfield Continental GT Zero KTM Super Duke R – KTM confirmed the retail price to be $16,999 BMW R NineT Ducati Monster S 1200 Honda Valkyrie Kawasaki Z1000 Husqvarna A cool item of interest included a reproduction TZ750-powered flat tracker King Kenny Roberts made famous.