Kevin Schwantz To Serve As Embassador For AIMExpo

The American International Motorcycle Expo (AIMExpo) has announces that 1993 500cc GP champ Kevin Schwantz is the 2014 “AIMExpo Champion.” Schwantz will play an integral role in pre-event publicity and promotion, will be a focal point of several of AIMExpo’s festivities, and will share his stories and experience with attendees.

“I feel truly honored to be selected as this year’s ‘AIMExpo Champion,’” says Schwantz. “This event has completely changed the landscape of the motorcycle industry and provided a much needed jolt of energy for the business in North America. I’m also excited about the opportunity to join such an impressive gathering of motorcycle enthusiasts.”

Throughout his illustrious career, Schwantz rode for Suzuki, helping the now iconic brand rise to the prominence it enjoys in racing. The longstanding relationship between Schwantz and Suzuki has become most notable in recent months following the official announcement that the Houston-born rider would continue his pursuit of the one crown jewel that has eluded him, a Suzuka 8 Hours win, at the age of 50. The race is Sunday, July 27th (although with the time difference, July 26th in North America).

“The fact that Kevin still has that desire to go out there and give it his all adds to his legacy,” says Larry Little, Vice President and General Manager of AIMExpo. “He’s genuinely a true racer at heart - he lives and breathes motorcycling. It makes him a perfect fit for ‘AIMExpo Champion’.” Follow Kevin’s Suzuka exploits by Liking his Facebook Page Kevin-Schwantz-Official, on Twitter@KevinSchwantz and Instagram @kschwantz34.

 For more information about AIMExpo check out the show’s website AIMExpoUSA.com.

By Tom Roderick