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Yamaha V Star tech info

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Moto blog

Yamaha Focusing on Developing Model Platforms

Following the success of its MT platform, Yamaha says it will continue to develop new models based on shared platforms, allowing for a choice of multiple models while reducing overall costs. Speaking in a presentation on the company’s business operation, Yamaha Motor President Hiroyuki Yanagi reiterated the strategy of developing multiple models sharing the same engine and frame. Honda has followed a similar strategy with its NC models, seeing the platform evolve to include the CTX700 and NM4.

Spies Second at Sepang Test Day Two; Lorenzo Third

Yamaha factory rider Ben Spies led for most to the second day of MotoGP testing at Sepang before settling for the second best lap the time sheets behind defending World Champion Casey Stoner. Spies rode 37 laps and recorded a time of 2:01.052, which stood as the fastest lap in the morning session. That time was surpassed later in the afternoon by Repsol Honda rider Stoner by 0.157 seconds.

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.