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Moto blog

Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.

Yamaha to Produce PES1 and PED1 Electric Motorcycles by 2016

Yamaha announced plans to release the production versions of its PES1 and PED1 concept models within two years as part of the company’s plans to enter the electric motorcycle segment. The PES1 and PED1 (which stands for “Passion, Electric, Street” and “Passion, Electric, Dirt”) concepts were first revealed at last November’s Tokyo Motor Show. In the company’s newly-published annual report, Yamaha confirmed plans to produce the two models, saying: “In sports motorcycles, we are working to create new value with EV sports motorcycles, which we aim to launch in two years, with the development of the small, on-road sports PES1, as well as the PED1, which are being developed to expand the scope of electric vehicles to the off-road world.

MotoGP to Re-Visit Rookie Rule

MotoGP organizers are re-opening discussion for the series’ rookie rule which prevents new riders from entering the series with factory teams. Introduced following the 2009 MotoGP season, the rule was designed to give satellite teams the chance to field young up-and-coming talents  they otherwise wouldn’t have been able to sign. The theory was the rule would protect the satellite teams and spread out the talent pool.