1997 Yamaha Royal Star Cruiser on 2040-motos

Yamaha Royal Star tech info

Type:Cruiser Stock Number:C3811 Phone:8883318040

Moto blog

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Tommy Hayden to Race 2012 Daytona 200 for Graves Yamaha – Video

Tommy Hayden has signed on to race in the 2012 Daytona 200 for the Graves Yamaha team as an replacement for injured rider Garrett Gerloff. Gerloff broke his right femur in the first Daytona Sportbike class practice session for the Daytona 200, leaving Yamaha little time to find a replacement. Hayden had raced for Yamaha before, and those old ties reconnected quickly in time for the season opening race.

Movistar To Be Yamaha MotoGP Title Sponsor For 5-Years

Finding sponsors for U.S. racing might be next to impossible, but this isn’t the case elsewhere, as Movistar, a telecommunications arm of Spanish company Telefonica, has signed on to be the title sponsor for the Factory Yamaha MotoGP team for the next five years. Short of the 20-year relationship between Honda and Repsol, this comes as one of the more significant sponsorship deals in recent memory.