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Yamaha Recruits Indonesian Girl Group to Sell Mio J Scooter

  Would you buy a scooter from these young Asian women wearing schoolgirl uniforms? Yamaha Indonesia hopes you would. This is JKT48, a 28-member all-girl pop group based in Jakarta, and the new spokespersons for the 115cc Yamaha Mio J scooter.

Yamaha’s Zuma Line Of Scooters Back For 2015

More returning Yamahas for 2015: Yamaha’s “go anywhere, do anything” Zuma line is iconic in the scooter world, and they are back in the lineup for 2015. Known for their peppy engines, durability, large underseat storage, unique headlight designs, powerful front rotors, and aggressive fat knobby tires, the Zuma scooter is offered in three different configurations for 2015, based on style and engine displacement. The race inspired Zuma 50FX and the bold and aggressive designed Zuma 50F are equipped with a low maintenance, fuel injected 49cc four-stroke engine that gets an incredible 132mpg.

You Know the Economy is Hurting Manufacturers When…

Yamaha Motor Co. announced Monday that it is cutting the ringers from its company rugby team. The Yamaha Jubilo rugby club competes in the Top League, the highest level Japanese Rugby Football Union pro league.  The team currently sits fifth out of 14 teams with a 3-2-2 record with a roster of 17 professional players including nine non-Japanese imports.