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Yamaha To Build Cars By 2014

In a recent group interview at Yamaha Motor Company headquarters in Japan, company president Hiroyuki Yanagi announced plans for the company to enter into the automotive market by as early as 2014 — six years ahead of schedule. If you’re a motorcyclist or musician, the Yamaha brand is likely very familiar to you. However, the company has a long history building, or designing, engines for the car industry.

Haga Signs with Swan Yamaha to Race in 2012 British Superbike Championship

Noriyuki Haga is headed for the British Superbike Championship after signing on with the Swan Yamaha team to replace the injured Ian Hutchinson. Haga had been a mainstay on the World Superbike circuit for over a decade but after being unable to find a team for this season, the 36-year-old veteran will be plying his trade in the U.K. Haga will ride the Yamaha R1 alongside teammate and defending BSB Champion Tommy Hill.

MSF Begins Year-long Real World Motorcycle Safety Study

The Motorcycle Safety Foundation has started what it calls the first-ever naturalistic study of motorcycling, with 100 motorcycles equipped with data logging equipment to record real-world riding situations over the course of a year. The information will valuable data that will help shape the MSF’s rider education and rider training program and other safety initiatives. “Our priority with this research is to observe the participants on a day-to-day basis,” says Dr.