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Moto blog

Hipsters: How not to live your life

I have to start this piece by stating that I'm not from London. I may work here but I grew up in a remote North Western market town where people were (rightly) suspicious of anything or anybody new. Back to London.

2022 Yamaha NEO's, E01 Electric Scooter Details Released

Swappable batteries help extend range, but only to a point Following the initial announcement of its electric mobility strategy, Yamaha has released full specifications for the NEO’s scooter and confirmed proof-of-concept testing of the larger E01 model will commence in July. Yamaha has described the NEO’s as providing performance on par with a 50cc gasoline-powered scooter. We now know the NEO’s offers a claimed peak output of 3.4 hp, with a nominal power output of 3.1 hp.

Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.