2012 Yamaha Zuma 50f on 2040-motos

Moto blog

Ienatsch, Hill, Russell, Bestwick To Give Speech At Yale Today

In what might be considered the most shocking news of 2014 so far, Nick Ienatsch and Ken Hill are going to Yale. While some might think the Chief and Lead instructors at the newly revamped Yamaha Champions Riding School are getting in over their heads, the two are at Yale as lead presenters for “Excellence In Motion: What Motorcycle Racing Can Teach Us About Success,” which begins at 4pm (local time) today.  When put into context, their appearance at one of the nation’s top schools is understandable. Each has had their fair share of success aboard motorcycles, and they will be joined by two more champions on two-wheels, five-time Daytona 200 winner and 1993 World Superbike Champion Scott Russell, and Jamie Bestwick, an avid motorcyclist and winner of eight consecutive X-Games BMX Vert gold medals.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Yamaha Tenere 700 Raid Designs Preview Production Model

Yamaha has filed designs that reveal what the production version of the Ténéré 700 Raid will look like. The Ténéré 700 Raid was shown at EICMA in prototype form as an even more off-road capable version of the Ténéré 700. While the prototype was essentially a Ténéré 700 modified with Genuine Yamaha Technology Racing (GYTR) performance parts, the designed filed with the European Union Intellectual Property Office appears ready for series production.