2006 Yamaha Wr450 on 2040-motos

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Moto blog

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.

Yamaha Pro Am madness, the best one make championship ever?

I’m biased of course, but the best one make road race championship has to be the Yamaha RD 350LC Pro Am series. Back in the days when manufacturers had spare cash (1980 to be precise), Mitsui Yamaha organised this televised championship at major British race meetings to promote the recently launched, and now iconic, Yamaha RD350LC. Twenty four riders (twelve established and twelve rookies) were chosen by a panel of experts then given a completely free season of racing with a very generous prize fund thrown in.

Geeky snippets ahead of the Phillip Island MotoGP

Valentino Rossi has finished on the podium eleven times in his twelve visits to Phillip Island across all three GP classes. The only race at Phillip Island that he did not finish in the top three was on his first visit riding a 125cc machine in 1997 when he finished sixth. In 1998 and 1999 he won the 250cc races and since then has had nine podiums in the premier-class including five victories, the last of which was in 2005.