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Yamaha Planning Sub-$500 Model to Undercut Honda Dream Yuga

Not long after Honda launched its ultra low-cost Dream Yuga in India, Yamaha announced it is considering a new own model that will be nearly 40% cheaper. The 109cc Dream Yuga is Honda‘s latest weapon in the battle for India’s 13-million unit per year motorcycle market. Priced at 44,642 Indian rupees (US$806), the Dream Yuga is the most affordable Honda model available in India.

Yamaha Reports 2011 Results

Yamaha Motor Corp/ reported a net profit of 27 billion yen (US$345 million) in 2011, compared to a profit of 18.3 billion yen (US$243 million) year before. Overall net sales were down 1.4% to 1.28 billion yen (US$16.3 billion), but operating income rose 4.1% to 53.4 billion yen (US$682 million). The increase in operating income came despite the negative impact of last March’s earthquake in Japan and flooding in Thailand.

US Motorcycle Thefts Down 6% in 2011

Americans reported 46,667 motorcycle thefts in 2011, a 6% decrease from 49,791 stolen motorcycles in 2010, reports the National Insurance Crime Bureau. Despite the drop in reported thefts, the non-profit organization representing nearly 1100 property and casualty insurance companies says the theft rate still averages out to one motorcycle stolen every 11 minutes in the U.S. The numbers were published in the NICB’s 2011 ForeCAST Report which examined theft reports as well as recoveries.