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Moto blog

What Would Colin Edwards Do?

As fast as Colin Edwards is on the track, the Texas Tornado may be even quicker behind a microphone. We saw some of that last year in the Yamaha-produced “Man-Cation” video with Edwards and his then-Tech 3 teammate Ben Spies, and Edwards can always be relied upon for a good quote at press conferences. The producers of MotoGP’s official video podcast “After the Flag” have taken notice of CEIII’s wit.

Ben Spies Retires from Motorcycle Racing

Ben Spies announced his retirement from motorcycle racing, as injuries cut short a once promising career for the American. Spies retires with a World Superbike title in his first and only season in the series, and three AMA Superbike Championships. “I want to thank everyone from racing organizations, factories, teams and all my fans for helping me and supporting me throughout my career,” says Spies.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.