2012 Yamaha Fz8 on 2040-motos

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Milan Show: Moto2 tried and tested

The insanity of Moto2 doesn't seem like the right home for the elegance of the Rizoma brand. But the Rizoma ProGuard system has helped secure the levers of Toni Elias on his road to championship success in the inaugural Moto2 season. The example above was on an attractive Rizoma-enhanced BMW S1000RR, but the lever guards are not limited to sports bikes, they were also visible on Yamaha's FZ8.  The patented design can tilt up to 10 degrees providing full lever coverage and can be added by simply replacing the bike's existing bar-ends.

Yamaha Reports Q2 2011 Results

A drop in net sales, an appreciating yen and the fallout from the March 11 earthquake and tsunamis in Japan contributed to a 4.6% drop in profit for Yamaha Motor Co. over the second quarter of 2011. Over the quarter ended June 30, 2011, Yamaha saw a 5.9% drop in net sales compared to the same period in 2010.Yamaha reports sales of 344.5 billion yen (US$4.48 billion) over the second quarter, compared to the 366.3 billion yen (US$4.77 billion) reported in the same quarter in 2010.

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.