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Polaris Reports Q3 2013 Sales Results

Polaris Industries topped the $1 billion mark in sales for the first time in company history during the third quarter. Total sales revenue totaled $1.1 billion in the quarter, up 25.3% from $879.9 million reported in the same quarter last year. “Our record third quarter results reflect both the ongoing demand for our existing products and the potential contained within the initial shipments of our model year 2014 vehicles, the largest new product introduction in the company’s history,” says Scott Wine, chief executive officer of Polaris Industries.

MSF Begins Year-long Real World Motorcycle Safety Study

The Motorcycle Safety Foundation has started what it calls the first-ever naturalistic study of motorcycling, with 100 motorcycles equipped with data logging equipment to record real-world riding situations over the course of a year. The information will valuable data that will help shape the MSF’s rider education and rider training program and other safety initiatives. “Our priority with this research is to observe the participants on a day-to-day basis,” says Dr.

Victory Motorcycles To Contribute To Iraq And Afghanistan Veterans Of America For Every New Motorcycle Sold Around The Fourth Of July

Victory Motorcycles is celebrating the Fourth of July, a special date in brand history, and honoring the men and women of the armed forces by making a donation to the Iraq and Afghanistan Veterans of America (IAVA) for every new Victory motorcycle sold between June 30-July 6, 2014. Victory will contribute $50 for each new Victory sold during that period to the IAVA, which is dedicated to empowering and assisting the military veterans who have served in recent conflicts in Iraq and Afghanistan. “It’s an honor to celebrate our nation’s birthday by supporting the men and women who protect our freedom,” said Steve Menneto, VP Motorcycles for Polaris.