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Polaris Reports Q3 2013 Sales Results

Polaris Industries topped the $1 billion mark in sales for the first time in company history during the third quarter. Total sales revenue totaled $1.1 billion in the quarter, up 25.3% from $879.9 million reported in the same quarter last year. “Our record third quarter results reflect both the ongoing demand for our existing products and the potential contained within the initial shipments of our model year 2014 vehicles, the largest new product introduction in the company’s history,” says Scott Wine, chief executive officer of Polaris Industries.

What’s next for Polaris?

Polaris Industries, the parent company of Victory Motorcycles, announced this week it will form a new on-road vehicle division. The official announcement says the new division “maximizes cohesive and strategic growth for Victory Motorcycles and other on-road products and brands”. Which begs the question: what other on-road products and brands?

Josh Herrin Won At Daytona Wearing A Bell Star Carbon Helmet

Josh Herrin wasted no time in 2013 getting his first AMA Pro American Superbike victory after falling short on several occasions during his rookie Superbike campaign in 2012. He earned it at the very first race of the season at Daytona International Speedway. And he earned it while wearing a Bell Star Carbon helmet.  “Herrin stepped up to the Superbike class last year and immediately proved that he was a serious contender, surprising a few of his competitors along the way.” said Bell Sports Marketing Manager Patrick Houlihan.