2014 Silver Royal Enfield Bullet C5 Classic on 2040-motos

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Royal Enfield Names Rod Copes President, North America

Royal Enfield, the world’s oldest motorcycle brand in continuous production, has named industry veteran Rod Copes as President, North America. Rod will be responsible for driving Royal Enfield’s businesses in the United States and Canada. By naming Copes to a top-level executive position, Royal Enfield has firmly stated its intentions to rapidly expand the brand in the U.S., its top export market.

2018 Royal Enfield Himalayan First Ride Review

The Sherpa of things to come Royal Enfield designed and built this motorcycle in India, for Indians, a few years ago, with no plans really to export it. Why bother? India took over from China last year as the world’s biggest motorcycle market; Indians buy something like 48,000 motos a day (which probably includes lots of scooters and mopeds, but you get the picture – something like 17.7 million a year).

2024 Royal Enfield Shotgun 650 Review – Second Ride

A mid-size cruiser with a steadfast engine and elevated technology upgrades Photos by Royal Enfield Taking a giant leap into creating a motorcycle platform with customization in mind, the Shotgun 650 is, at its heart, the quintessential mid-sized cruiser, wrapped in sleek and simple bobber style cladding, and adorned with the latest technology upgrades. Standing squarely in the present, the Shotgun 650 takes the time tested Royal Enfield 650 twin-cylinder engine and provides it with the sleek shape and style of a completely modern cruiser. While standard bikes are the lifeblood of this brand, the cruiser-esque Shotgun 650 stands out in the lineup as a breath of fresh air to the retro-styled Royal Enfields of the previous decades.