2014 Royal Enfield C5 Bullet Standard on 2040-motos

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Royal Enfield Names Rod Copes President, North America

Royal Enfield, the world’s oldest motorcycle brand in continuous production, has named industry veteran Rod Copes as President, North America. Rod will be responsible for driving Royal Enfield’s businesses in the United States and Canada. By naming Copes to a top-level executive position, Royal Enfield has firmly stated its intentions to rapidly expand the brand in the U.S., its top export market.

2012 Royal Enfield Thunderbird 500 Unveiled in India

Royal Enfield has unveiled a new 500cc Thunderbird cruiser at the 2012 Auto Expo in New Delhi, India. The 2012 Royal Enfield Thunderbird 500 is a larger displacement version of the 346cc Thunderbird which Royal Enfield first unveiled in 2000. The original Thunderbird 350 was Royal Enfield’s first model to use a unit construction engine.

2014 Royal Enfield Continental GT Café Racer Launches in London

India’s Royal Enfield went back to the brand’s roots in England to unveil its lightest and most powerful model, the Continental GT. The location of the launch was important for a couple of reasons. For one, Royal Enfield drew inspiration from the British Rocker subculture of the ’50s and ’60s which spawn the café racer.