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Interview: Rod Copes, President Of Royal Enfield North America

Royal Enfield has been on a roll lately. First, the manufacturer has a new engine to broaden its offerings, particularly in the U.S. market where the additional displacement makes for a more viable highway machine.

Royal Enfield Names Rod Copes President, North America

Royal Enfield, the world’s oldest motorcycle brand in continuous production, has named industry veteran Rod Copes as President, North America. Rod will be responsible for driving Royal Enfield’s businesses in the United States and Canada. By naming Copes to a top-level executive position, Royal Enfield has firmly stated its intentions to rapidly expand the brand in the U.S., its top export market.

2023 Royal Enfield Super Meteor 650 Review - First Ride

Riding Royal Enfield's cruisers through the Indian countryside Credit: Photos by Royal Enfield/Jason Critchell & Chippy Wood Five years on from the 2018 launch of its first ever twin-cylinder models to be made in India, since when over 400,000 examples of the Interceptor 650 and Continental GT 650 have been sold around the world, Royal Enfield has now added the first of a much-anticipated series of spinoff models to its range. Join the Royal Enfield Forum Unveiled at last November’s EICMA Milan Show and already in production at RE’s Chennai plant for global deliveries to commence in March, the Super Meteor 650 is available in two versions targeting different slices of the middleweight cruiser market. Named after Royal Enfield’s first 100mph model launched back in 1955, a 700cc breakthrough bike marketed as a go-anywhere mile-eater which was available for the first time from any manufacturer with its own array of optional touring equipment, these are both powered by the same air/oil-cooled eight-valve 648cc parallel-twin engine with central chain-driven SOHC equipping the Interceptor and Continental GT.