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Honda’s New Documentary: Dreams vs Nightmares [trailer]

Honda have been releasing video documentaries on… well… everything!  Why?  Well to toot their own horn and remind you that Honda is crazy cool. Actually, their videos aren’t that bad, although somewhat dramatic.  I hunkered down and watched their “Failure: The Secret to Success” video and it held my attention. Their new video is titled “Dreams vs Nightmares”, which features a few notable people such as Clive Barker and Deepak Chopra.  I’m curious to see how they take this theme and use it to show how and why Honda creates and designs the products they make.

Honda Zoomer X Prototype – New Ruckus Concept Revealed in Thailand

Honda Thailand unveiled a new prototype at the 2012 Bangkok International Motor Show showcasing the next generation of the Ruckus scooter. Known as the Zoomer in other markets, the Honda Ruckus is probably best known for its non-traditional scooter styling, with the usual tiny tires and wasp-like body replaced by a fat rubbers and exposed tube frame. The Honda Zoomer X maintains the original’s rugged-looking tires but instead of the exposed tubes, the Zoomer X has a boxy-looking structure, though like the original the space under the seat is exposed to the elements, so if you want to store something there you might have to break out the bungee cords.

Electric Honda Motorcycle to Debut Next Year

According to Honda’s head of motorcycle operations, Tatsuhiro Oyama, the lithium-ion battery powered motorcycle will target corporate customers which may include Japan Post and delivery companies, the bike will debut in Japan next year. Oyama, made the announcement on August 1st at a test drive event in Motegi, Japan. Honda started building a battery factory earlier this year with joint-venture partner GS Yuasa, manufacturing batteries for Honda’s electric hybrid cars but Oyama declined to disclose the motorcycle battery supplier.