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Moto blog

Looking after number 1

There was a time when a rider’s number indicated his position from the previous season, with the ultimate accolade being the number 1 emblazoned on the front of the champion's bike. The rise of branding in MotoGP and a rider wanting to market themselves, born from Barry Sheene and his retention of no.7, saw riders decide against displaying their finish from the year before. Rossi, who on winning his numerous championships, stuck with his famous #46 in defence of his titles, instead of stamping a great number 1 on his bikes.

Church of MO: 1997 Honda Valkyrie

In 1997, Bill Clinton started his second term, nobody was sure if the Titanic had sunk or not as the Leonardo di Caprio film had just debuted – along with the Toyota Prius in Japan. Love was in the air, the median California home price was $186k, and what the hell was Motorcycle Online? What could possibly go wrong?

Japan Needs Your Help

By now, we’ve all seen pictures and video of the devastation in Japan following the March 11 earthquake and the ensuing tsunamis. Japan, of course, has contributed much to motorcycling, with the Big Four of Honda, Kawasaki, Suzuki and Yamaha, as well as tire manufacturer Bridgestone, helmet companies Arai and Shoei and many other motorcycle industry stalwarts all coming from the Land of the Rising Sun. Jon Bekefy and Greg Hatton, two motorcycle enthusiasts, industry employees  and above all, humanitarians, have set up a fundraising campaign benefiting the Red Cross for relief efforts in Japan.