1972 Honda Sl100 on 2040-motos

Moto blog

Hero Honda Rebranded as Hero MotoCorp

Honda’s former joint venture in India has officially rebranded itself as Hero MotoCorp, revealing the company’s new logo and signaling the beginning of a new era for India’s largest motorcycle manufacturer. Formerly known as Hero Honda, the joint venture claims a share of nearly half of India’s two-wheeled vehicle market. Honda decided in late 2010 to end its 27-year partnership with India’s Hero Motors, buying out its 26% share for $855 million, about half the market price at the time.

Not Even Death Can Stop Him From Riding

How much do you love riding? Probably not as much as this guy did. David Morales Colon, 22, was shot to death April 22 in Puerto Rico.

2010 Honda Fury: New Honda Chopper Motorcycle?

UPDATE (May 19): Official 2010 Honda Fury Pricing UPDATE (Feb 27): The Honda Fury Review is finally here!!! Some may baulk at Honda’s description of the Fury as “radical.” Sure it’s not mind-blowing in the way a $60K custom can be, but it’s worth noting that not even Harley-Davidson has produced a bike with a rake angle so stretched or a wheelbase as long. So let’s admit that, for the normally staid Honda, the Fury is radical.