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Harley-Davidson Extends UFC Sponsorship; UFC 164 Added to 110th Anniversary Celebrations

Harley-Davidson has renewed its sponsorship agreement with the Ultimate Fighting Championship. The new agreement will see the mixed martial arts company hold its UFC 164 event Aug. 31 in Milwaukee’s Bradley Center during Harley-Davidson‘s 110th anniversary celebrations over the Labor Day weekend.

2012-2013 Harley-Davidson VRSCDX Night Rod Special Recalled for Loose License Plate Bracket

Harley-Davidson is issuing a recall on all Night Rod Special models from 2012 and some from 2013 because of a potentially loose license plate bracket. According to documents released by the National Highway Traffic Safety Administration, the mounting screws connecting the VRSDCDX‘s license plate bracket to the tail may loosen, potentially causing the plate to rub against the rear tire. This may cause the plate bracket to rotate as well as damage rear brake lines.

Harley-Davidson Reveals Project Livewire

Yesterday we published a scoop on what we believed to be a production electric motorcycle by, of all companies, Harley-Davidson, dubbed “Livewire.” Today, H-D officially announced Project LiveWire as the company’s first electric motorcycle.However, it appears as though our speculation about LiveWire going into production was a bit off base. Instead, The Motor Company is continuing with its customer-led product development approach and letting riders decide whether or not LiveWire sees the light of day. Starting next week select consumers across the country will be able to ride and provide feedback on the bike, helping to shape the future of Harley-Davidson’s first-ever electric motorcycle. While not for sale, Project LiveWire is specifically designed for the purpose of getting insight into rider expectations of an electric Harley-Davidson motorcycle.