Used 2003 Harley-davidson Softail Fat Boy For Sale on 2040-motos

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Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

2013 AIMExpo: Sumo-X – Video

Harley-Davidson riders like to customize their rides and Sumo-X gives them some interesting storage and style options, which we saw at the 2013 American International Motorcycle Expo in Orlando, Fla. The Sumo-X Tour Pack offers an incredible amount of storage behind and around the seat for Harley dressers. It allows you to access two bags or whatever else you’d like to keep in its cavernous opening.

Harley-Davidson Reports Q3 2012 Results

Harley-Davidson reported a profit of $134.0 million dollars over the third quarter of 2012. That represents a 27% decrease from the net profit of $183.6 million reported over the same quarter of 2011, but the drop was an expected result from a planned decrease in third quarter shipments as Harley-Davidson adopts an Enterprise Resource Planning (ERP) manufacturing system at its York, Pa., factory. The Milwaukee company shipped 52,793 motorcycles in the three months ended Sept.