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New 2010 Harley-Davidson CVO Motorcycle Video Previews!

Harley-Davidson revealed their new CVO line-up over the weekend and Motorcycle.com’s own Alfonse Palaima was there to cover it … and video tape it! The 2010 Harley-Davidson Street Glide, Fat Bob, Ultra Classic Electra Glide and all-new Softail Convertible were there and Fonzie was able to take a close look at each one. Here’s a quick run-down of the new 2010 models: Short Course Recap Model Street Glide Softail Convertible Ultra Fat Bob Built York, PA York, PA York, PA Kansas City, MO MSRP Base $30,999 $27,999 $35,999 $25,299 Production Run 3500 2500 3450 1300 Class Touring Touring/Cruiser Touring Cruiser Features, Standard ABS/Cruise/Alarm/ESPFI ESPFI/ Alarm ABS/Cruise/Alarm/ESPFI ESPFI/ Alarm History All-new for CVO All-new for CVO CVO Elder at 6 years 2nd year CVO For the full details of these amazing motorcycles, head to Motorcycle.com’s 2010 Harley-Davidson CVO Model Line-Up Preview.

Harley-Davidson Reports Q2 2013 Results

Harley-Davidson reported a net profit of $271.7 million for the second quarter ended June 30, 2013, up from the profit of $247.3 million reported in the same period in 2012. For the first half of 2013, Harley-Davidson has recorded $495.9 million in profit, compared to $419.3 million reported in the opening six months last year. “Harley-Davidson again drove strong financial performance in the second quarter, reflecting the many improvements in operations we have made throughout the Company over the past few years as well as our brand strength globally,” says Keith Wandell, chairman, president and chief executive officer of Harley-Davidson, Inc.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.