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Five Takeaways from Harley-Davidson's Q4 2022 Results

Del Mar delays, Project Fuel and the X350RA Harley-Davidson presented its fourth quarter 2022 financial results, and the results were generally strong, but not without a few hiccups. The quarter was strong, compared to the previous year, with revenues ($1.14 billion vs $1.02 billion), operating income (profit of $4 million vs loss of $7 million) diluted earnings per share ($0.28 versus $0.14) showing increases in 2022. For the year, Harley-Davidson reported revenues of $5.76 billion compared to $5.34 billion in 2021, and an operating income of $909 million compared to $823 million in the previous year.

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.

Harley-Davdison Museum Opens Tsunami Motorcycle Exhibit

From Miyagi Prefecture in Japan to Graham Island in British Columbia, Canada, to Milwaukee, Wis., the motorcycle tossed across the Pacific Ocean by the 2011 Japanese tsunami has landed at the Harley-Davidson Museum. The 2004 Harley-Davidson Softail Night Train owned by earthquake and tsunami survivor Ikuo Yokoyama is now on display at the museum as a memorial to those affected by the March 2011 tsunami. The motorcycle will be preserved in the condition it was in when Canadian beachcomber Peter Mark found it inside a cargo box that washed up on Graham Island in May.