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Harley-Davidson Hitting Sturgis In Full Force

Harley-Davidson is kicking off the 74th Annual Sturgis Motorcycle Rally in the Black Hills of South Dakota with a full arsenal of activities and events that will electrify all motorcycle enthusiasts. The highly anticipated rally runs from Saturday, August 2 through Saturday, August 9. With activities, rides and demos scheduled throughout the week, Harley-Davidson created a free mobile app to help attendees navigate all the action.

Harley-Davidson World Ride Tops 10 Million Miles; Eclipses 2012 Total by 28 Percent

Motorcycle riders from around the world enthusiastically joined members of the Harley Owners Group (HOG) on June 23 and 24 to shatter last year’s record mileage total for the Harley-Davidson World Ride by collectively logging more than 10 million miles, a 28 percent increase over the 2012 total. Launched in 2008 as HOG’s Million Mile Monday, the annual event was expanded into the two-day Harley-Davidson World Ride in 2012 to give more riders worldwide an opportunity to participate. In 2012, participants logged 7,799,140 miles, but this year as riders celebrated the 110th Anniversary of Harley-Davidson Motor Company and the 30th Anniversary of HOG that culminates this Labor Day weekend in Milwaukee, they blitzed that record by more than 25 percent, tallying an official total of 10,018,231 miles.

Harley-Davidson Reports Q2 2011 Results

Harley-Davidson reported a net income of $190.6 million over the second quarter of 2011, thanks to the first year-on-year quarterly improvement in the U.S. market in nearly five years. For the three months ended June 26, 2011, Harley-Davidson’s operating income totaled $301.9 million, a 38.0% increase from the $218.8 million reported in the same period of 2010.