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Harley-Davidson Tops 2013 Pied Piper Prospect Satisfaction Index

Harley-Davidson dealers outscored dealers from other brands to take the top spot in the Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Study for the second consecutive year. The annual study measures the effectiveness of motorcycle dealerships, rating them on how they perform in different categories, such as inviting customers to sit on a floor model, offering demo rides and asking for a customer’s contact information.

Blues Brothers Too Old for Harley-Davidson 110th Anniversary Celebration?

Comedian Dan Aykroyd says he offered to bring his Blues Brothers act to Harley-Davidson‘s 110th Anniversary celebrations but was turned down because H-D executives said the act was too old for the company’s target demographics. Aykroyd, playing the role of Elwood J. Blues with the late John Belushi playing “Joliet” Jake Blues, posted a statement on his official Facebook page suggesting Elwood is trading in his Harley-Davidson motorcycle for a Can-Am Spyder.

Motorcycle Thefts Down 11.2% in 2010

Motorcycle thefts in the U.S. are down for the fourth consecutive year in 2010,  according to a report from the National Insurance Crime Bureau. There were 49,791 reported motorcycle thefts in 2010, an 11.2% drop from the 56,093 thefts reported in 2009.