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Harley-Davidson Dealers Top 2012 Pied Piper Prospect Satisfaction Index

Harley-Davidson dealerships topped the rankings for the 2012 edition of the Pied Piper Prospect Satisfaction Index, an industry benchmarking study examining how well dealerships treat customers, and turning shoppers into buyers. The Pied Piper PSI rated different manufacturers’ dealerships in a number of categories to produce an overall score. The study was conducted between July 2011 and April 2012 with 1,653 anonymous “mystery shoppers” gathering information at different dealerships across the U.S.

Sturgis Buffalo Chip Student Build Challenge Will Use 2014 Harley-Davidson Street Glide

Next year’s Sturgis Buffalo Chip will once again feature the Student Build Challenge. The bike build project is a collaboration between the Sturgis Buffalo Chip, Sturgis Brown High School, Black Hills Harley-Davidson, Terry Components, Dakota V-Twin and a large group of industry-leading parts sponsors. The program provides the opportunity for Sturgis Brown High School students to learn from leading motorcycle industry professionals in order to create a one-of-a-kind custom motorcycle from a stock Harley-Davidson.

Harley-Davidson World Ride Scheduled for June 22–23

There’s something about sharing in a popular consciousness. Participating in an activity that is also taking place at the same time all over the world adds a special meaning to the event. Begun in 2008 by the Harley Owners Group as Million Mile Monday and renamed and enlarged in 2012 toHarley-Davidson World Ride, this event simply asks all “friends of Milwaukee” to get on their hogs and ride on June 22–23.