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Harley Unveils Street Line in X Games Ice Racing Exhibition – Video

No, you didn’t read that headline wrong. Harley-Davidson will reveal its Street line of motorcycles to the US market at the X Games today with an ice racing exhibition. While exciting, the winter X Games have clearly been lacking one thing – motorcycles – and the Motor Company has joined with ESPN to bring ice racing to mainstream audiences. What could be a better way to introduce the Street 750 to a young, adventure sports-focused market to the Harley line designed by and for them?

2014 Daytona Bike Week Activities

Shake off the winter doldrums at Daytona Bike Week, one of America’s biggest motorcycling events, running March 7-16. The 73rd running of the Daytona 200 is a big draw, but it’s just one of the events being held through the week. Other highlights include the AMA Motorcycle Hall of Fame Breakfast at Daytona featuring Craig Vetter and the Bike Week premiere of the acclaimed film “Why We Ride.” Top 10 Things to Do During Daytona Bike Week Here are just some of the events planned for the 2014 Daytona Bike Week.

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.