2004 Harley-davidson Xl1200c - Sportster 1200 Custom on 2040-motos

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Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Legends Ride Stops Sturgis Traffic

This is a small sample of the participants in Monday’s annual Legends Ride from Deadwood to Sturgis. Hundreds of bikes thundered through the Black Hills toward Sturgis on Monday afternoon, creating a cacophony not heard in these parts since, well, last year. The sixth annual Legends Ride draws thousands of riders, spectators and celebrities to the historic city of Deadwood, South Dakota each year on a charitable pilgrimage to the Buffalo Chip Campground, and organizers said Monday’s edition was likely the largest ever.

Fundraising Harley Prints By 8-year-old MDA Ambassador On Sale

MDA Ambassador Reagan Imhoff wanted the artwork she created with Harley-Davidson designer Mathew Hintz to “raise a lot of money for MDA so we can have more scientists to make medicines.” The original drawing of a purple Harley-Davidson Softail Breakout motorcycle brought in $3500 on August 31 at the MDA auction during the 110th Anniversary Celebration. The pair hopes to raise even more with sales of the limited edition, signed prints, available through www.HintzStudios.com. “I’m happy our artwork raised some money, and hope we sell all of the prints!” said Reagan, who has Spinal Muscular Atrophy, a painful neuromuscular disease.