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Harley-Davidson Extends UFC Sponsorship; UFC 164 Added to 110th Anniversary Celebrations

Harley-Davidson has renewed its sponsorship agreement with the Ultimate Fighting Championship. The new agreement will see the mixed martial arts company hold its UFC 164 event Aug. 31 in Milwaukee’s Bradley Center during Harley-Davidson‘s 110th anniversary celebrations over the Labor Day weekend.

Harley-Davidson Street 750 Goes Flat Tracking At X Games

Harley-Davidson’s new Street 750 is set to make its flat track debut this weekend at X Games Austin. Reigning AMA Pro Flat Track Grand National champion Brad “the Bullet” Baker will lead the exhibition race. Highlights of the race will air on ESPN during the X Games competition coverage. A Conversation With AMA Grand National Champion Brad Baker “The action-packed environment at X Games Austin fits perfectly with the attitude and identity of the new Street 750 motorcycle,” said Dino Bernacchi, Director U.S. Marketing, Harley-Davidson Motor Company.

Harley-Davdison Museum Opens Tsunami Motorcycle Exhibit

From Miyagi Prefecture in Japan to Graham Island in British Columbia, Canada, to Milwaukee, Wis., the motorcycle tossed across the Pacific Ocean by the 2011 Japanese tsunami has landed at the Harley-Davidson Museum. The 2004 Harley-Davidson Softail Night Train owned by earthquake and tsunami survivor Ikuo Yokoyama is now on display at the museum as a memorial to those affected by the March 2011 tsunami. The motorcycle will be preserved in the condition it was in when Canadian beachcomber Peter Mark found it inside a cargo box that washed up on Graham Island in May.