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Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

A Seattle Seahawks-Themed Motorcycle. Why? Because Football. And Charity.

With the return of football season upon us (that’s American football for our international readers), we thought it best to feature, what else, but a motorcycle. In this particular case, it’s a Seattle Seahawks-themed custom based on a 2005 Harley-Davidson Road King, the same year the Hawks made it to the Super Bowl. The man behind the custom, award-winning bike builder and Seattle resident, Keith Wong, was approached by Patrick ‘PT’ Town, the founder and executive director of Union Ride & Charity Rally - a charity event to raise money for several non-profits including Northwest Harvest, A.N.E.W., Helmets to Hardhats and the Awareness, Education and Prevention of Traumatic Brain Injury (TBI) in Youth Football.

More Evidence of a Harley-Davidson Pan America 975 Emerges

Earlier this year, we wrote about how signs of a Pan America 975 were mistakenly mentioned in an official Harley-Davidson web page for an accessory locking fuel cap. Up until shortly after our article went live, the page listed the fuel cap as being compatible with the RA1250 (Pan America 1250) and RA1250S (Pan America 1250 Special) as well as two unannounced models: the RA975 and RA965S, which we assumed to be Pan America models powered by the 975cc version of the Revolution Max engine, like the one equipped on the Nightster. Motorcycle.com has now obtained further evidence of the existence of middleweight versions of Harley-Davidson’s adventure-tourer, once again from Harley itself, as well as the U.S.