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Harley Riders Wear Pink for Breast Cancer Awareness

The Harley-Davidson family of riders and fans has a promise for women affected by breast cancer: You’re not alone, because we ride with you. These riders and fans added extra horsepower to that promise by raising more than $1 million for organizations that support and empower women affected by breast cancer through the purchase of Harley-Davidson Genuine MotorClothes Pink Label Collection apparel and merchandise. “The brave and courageous women who have shared with us stories of battling breast cancer are the inspiration for the Pink Label Collection,” said Karen Davidson (right), Creative Director of General Merchandise and granddaughter of a Harley-Davidson Motor Company founder.

Zero Motorcycles Named to Made in USA Foundation Hall of Fame

The Made in the USA Foundation has named Zero Motorcycles to its 2012 Hall of Fame class, recognizing the electric motorcycle manufacturer’s commitment to American manufacturing. Zero Motorcycles, founded in 2006 in Santa Cruz, Calif., by former NASA engineer Neal Saiki, becomes the second motorcycle manufacturer named to the Foundation’s Hall of Fame. Harley-Davidson was inducted in 2011.

Vespa goes back to the future

IT'S been a while coming, but the gorgeous Vespa 946 - EICMA 2012's Best of Show - has finally introduced something to the two-wheeled world that our four-wheeled counterparts have had for a while.  I call this 'reverse retro-futurism' - the art of borrowing lines from models past and imbuing them with a sleek sense of future direction (as opposed to retro-futurism, the pre-1960s design trend of depicting the technology of the future. The term 'decopunk' may come close, but feel free to tell me if there's a more exact term.) It's what the New Mini and the New Beetle (both 1997 and 2012 versions) have done so well, and so successfully: building an all-new model as a tribute to a classic, something that's modern yet already timeless, with a widely-appreciated, inclusive aesthetic (and here we eliminate the Plymouth PT Cruiser from the conversation). The biking world is great at retro, indeed thrives on it, but not so good at adding in a taste of the 21st century.