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Audi Poised to Buy Ducati

German automaker Audi is reportedly in exclusive discussions with Investindustrial to acquire Ducati. British automotive publication CAR Magazine cites high-level sources within Audi in reporting the car maker has won first dibs to negotiate a deal. Audi reportedly has until mid-April to decide whether to buy out Ducati.

Ducati Forms New Brazilian Subsidiary After Collapse of Importer Izzo

Ducati announced the start of a new wholly-owned subsidiary for the Brazilian market after its former importing partner, the Izzo Group, ceased operations. The Izzo Group shut itself down earlier this month following a slow decline. At one point, the Izzo Group was one of Brazil’s largest motorcycle importers, with a list of manufacturers including Ducati, Harley-Davidson, Husqvarna, MV Agusta, Triumph and Zero.

Ducati Celebrates 1 Million Facebook Likes – Video

Facebook has been getting a bad rap of late with its recent IPO but that didn’t stop Ducati from celebrating its millionth “Like” on the official Ducati Facebook page. The Italian manufacturer marked the occasion with a video thanking its fans. The video is almost a real-life demonstration of how Facebook operates, following a first-person perspective of a fan visiting Ducati‘s headquarters in Bologna, Italy, and raising a thumb to “like” things he sees such the rows of L-Twin-powered motorcycles in the parking lot, Corse racebikes on display at the Ducati Museum, factory workers assembling a Ducati 1199 Panigale.